The Social Recommendation Platform
What is "Rayka"?
Rayka refers to “Wander” in Icelandic, like the city Reykjavik. We’re tapping into this theme of wanderlust by helping people to “explore socially” and easily see the recommendations of their friends and peers as they travel. Other platforms skew to older demographics, ours is simple: students want to see where other students recommend.
Why is this needed?
There needs to be more of a focus on the reviewer than the review. There seems to be no realization that different people have different tastes: instead, everything is clumped together, everything is four and a half stars, and nobody anything about the person giving the review itself. It’s time for a revolution: from outdated reviews to social recommendations.
We’ve just raised our first round of funding and have had some exciting new hires, partnerships, and news in the past few months- so we’ve got some big things we should be able to announce soon. Follow us on social media to stay up to date with everything!
How are we different?
Platforms right now are only focused on the ranking and review, rather than on the person giving the review. Rayka is about personalized recommendations.
Our team has traveled all around the world and love sharing recommendations- it shouldn't be so difficult to do. We're here to #exploresocially.
Other platforms lump in every review and assumes there's no difference in the person giving the review. That's why we're starting with students and their preferences.